Has anyone bothered looking at the articles on the new-look GW website? I'd given up looking for them in the first half of the year because GW seemed to have stripped the UK site down to sales only with it just being a big catalogue. The old design was much easier to navigate to the articles.
This month in White Dwarf they mentioned about visiting the GW site for more articles on something, so I thought I'd check again. They're a bit easier to find (there's now a "40K Articles" item in the 40K menu) but the quality and navigation has gone down hill.
Want to find Ork articles? Tough luck, they're grouped by hobby topic (e.g. collecting, modelling, painting etc). What to find useful and interesting articles? Tough luck, you've got to find them amongst the barely disguised adverts (a "promotional video" of the Stompa). Want to find GW hosted content? Tough luck, the videos are on YouTube (which IMO shows a cheap-ass company). Want to navigate it quickly? Tough luck, they've got scripts that trigger your browser's "unresponsive script" features (for me at least).
Why do companies do this? Why do they have perfectly usable and navigable sites with good content only to redesign them to hide the content and make things slow?